Be Seen Before the Holiday Noise: Positioning Your Brand Before Q4 Gets Crowded

Photo Credit: NetStruc Media | Sharon Leid w/ Pix11

Every year it happens. September rolls in, October waves hello, and then BAM! Suddenly, it’s November and you’re drowning in holiday jingles, “limited-time offers,” and inboxes stuffed with sales you didn’t ask for. By December, your social media feed looks like Santa’s workshop got a marketing degree.

If you wait until the holiday season to push your brand, you’re already behind. The spotlight is crowded, the noise is deafening, and your message gets buried under ten different Black Friday promos. That’s why smart entrepreneurs know the real window for visibility is right now, in September and October.

So how do you stand out before the madness begins?

Start Telling Your Story Now

The holidays aren’t the time to “introduce yourself.” It’s the time to close deals. Use this moment to remind people who you are, what you do, and why they should care. Reintroduce yourself on LinkedIn, send a fresh email to your list, or post that behind-the-scenes video you’ve been sitting on. If you wait until December, your story gets drowned out by the jingle bells.

Refresh Your PR Game

Journalists and outlets are planning their end-of-year features right now. Pitch them your story before everyone else scrambles in November. Media loves fresh, timely content, and your brand deserves to be part of those conversations.

Upgrade Your Look

Your brand visuals need to be crisp before you head into Q4. That means updated headshots, professional photos, or even a short business video. Nothing says “I’m ready for new clients” like looking polished and prepared. Remember, the selfie from your cousin’s birthday party is not cutting it.

Show Up Before the Rush

Host a webinar, do a speaking gig, or even attend a local networking event. People are more relaxed and willing to connect now. By the time November hits, everyone is running on caffeine and stress-shopping on Amazon.

Now let’s get to the fun part, how you can

actually work with me to make this happen.

• PR Consultation: Think of it as a strategy session where we map out how you’re going to shine before Q4 turns into chaos.

• Coaching: If you’re the type who wants to roll up your sleeves and build with guidance, I’ll coach you through the process so you know exactly how to position yourself.

• Done For You Services: Busy? No problem. Hand me the keys and I’ll drive your PR strategy so you can focus on running your business.

• Membership: Join my Inner Circle and get access to tools, templates, and community support that keep your visibility consistent all year long.

Bottom line: Don’t wait until December to yell, “Hey, I exist!” Position yourself now, while people are paying attention. By the time the holiday noise hits, you’ll already be the brand they’ve been watching.

If you’re ready to be seen before the holiday noise, let’s talk. Book a consultation with me and let’s get your Q4 strategy rolling before Thanksgiving arrives.